Renaissance Schools
Renaissance Schools Website Redesign
This local school choice option needed a mobile-friendly website with clear and accessible information for busy parents to learn about the school, schedule a tour, enroll, and easily contact. The existing website was designed for desktop only, and had just two pages with minimal information about the school itself. Worse, its SEO content (and ranking) was non-existent. I worked with the school director to create a new, responsive website with a more polished and professional look, as well as fully-fleshed out content. I constructed the information architecture, wrote search engine optimized copy across the site so it would appear in search rankings, and designed and coded the entire site with a personalized Bootstrap theme.
INFORMATION ARCHITECTURE
The first item we tackled was determining what content was needed on the website, and how the page and navigation structure would be set up.
WIRE FRAMES
Next, I wire framed the home page and an example interior page to ensure we were aligned on content, layout and user flow. I also showed how these would resize on a mobile-friendly screen.
HIGH FIDELITY PROTOTYPE
I mocked up the actual design of the home page and an interior page to get sign-off on overall design direction before I began to code everything.
FINAL RESPONSIVE WEBSITE
The final website was coded with a fully responsive Bootstrap framework.
The school has since been absorbed by a larger school network, so the website is no longer live.